Southwest Airlines Taps Local Bands And Food Trucks for “Eats & Beats”

 

The Mile-High City’s music and culinary scenes are thriving, so Southwest Airlines and Coca-Cola teamed up to celebrate some of the very best that Denver has to offer.

We teamed up to shine the spotlight on three musical acts and three food truck chefs that the locals voted on the bands and food trucks, respectively. The winning pair came together for the ultimate celebration of Denver’s one-of-a kind culture.

Three local bands made the cut:

  • Oxeye Daisy,

  • LVDY and

  • The Reminders

Each band reflected a different sound of Denver’s music scene, with Oxeye replicating the alternative rock heartbeat that exists in this city, LVDY honing in on the folk that got us breakout stars like The Lumineers and The Reminders representing a slice of Denver’s diverse hip-hop community.

The celebration also includes staple Denver food trucks including

  • Miss B’s Vietnamese Food Truck,

  • The Colorado Pig Rig Truck, and

  • What Would Cheesus Do?

Miss B’s Vietnamese specializes in homemade eats. Kim Bui, aka Miss B, grew up around in the Little Saigon community in Southern California. The Colorado Pig Rig specializes in all things pork (with a handful of other cuts) and BBQ, taking pride in the local sourcing of their meat and produce. Last but not least, What Would Cheesus Do? is your grilled cheese oasis, creating a modern and inventive take on the lunchtime favorite.

Denver locals will had the opportunity to vote for each band and food truck once a day. The winners (one band and one food truck) received $5,000 and were featured at an exclusive finale event.